In the age of on-demand ordering and overnight shipping, last mile vehicles have become ubiquitous on our roads. Customers have come to expect quick response times and businesses are adapting and changing to meet the demand.
These nimble vehicles are used on the final leg of transportation in a system that moves large amounts of products from a distribution center to the customer. If your company uses unbranded last mile vehicles, you could lose thousands of dollars in missed opportunities. A single branded vehicle can generate 30,000 impressions per day and has a 97% recall rate.
When branded correctly, last mile vehicles can turn into versatile and powerful marketing tools. Don’t miss out on potential revenue. Brand your last mile vehicles and watch your leads grow.
Last Mile Delivery Fleet Branding Benefits
The average customer needs to see a message at least 7 times before they’ll be motivated to take action. North America is the fastest growing market for last mile vehicles, which means that the messaging competition gets stronger with every year. Don’t be left behind.
When you brand your last mile vehicle, you’re getting an extra boost of messaging and building trust with consumers. Branded vehicles increase brand awareness and help distinguish you from the competition. In addition, fleet graphics are an extremely cost-effective marketing tool. The cost per thousand impressions for fleet graphics is only $0.48. Compare that to the $3.56 of billboards or the whopping $21.46 for magazine ads. Lastly, the cost of branding your last mile vehicles is likely tax-deductible and can save you money at tax time.
Last Mile Delivery Fleet Branding Options
Because last mile vehicles are always in demand, you may be nervous about taking them off the road and losing valuable delivery time. If you own a big fleet, the logistics might seem so overwhelming that it’s deterred you from taking the leap. The good news is that when you work with a trusted fleet graphics partner, you’ll get the help you need to overcome every obstacle so your peace of mind and bottom line stay protected.
Signature Graphics has been trusted with some of the world’s best-known brands. We’ve operated for over three decades and have developed processes that keep you up and running while providing you with the best quality graphics and service in the industry. Here are the last mile fleet graphics options we offer:
- We come to you: We’ll coordinate professional installation at your distribution centers or facilities.
- We’ll install during non-business hours: We offer overnight installation to avoid disruption you’re your delivery services.
- Easily advertise time-sensitive promotions: Choose graphics designed to be easily removed and changed. Easily swap out graphics as needed to advertise special deals, services, or products.
- Monitor everything in real time: Signature Graphics uses brandRESPONSE, a proprietary software that allows you to monitor the entire program in real time from your phone or computer.
- Robust service and logistics support: Signature Graphics has honed our processes over three decades. We can rebrand fleets of any size, from ten to tens of thousands.
Every day you spend with an unbranded fleet is a day you’re missing valuable marketing opportunities. Seamlessly turn your fleet into a marketing powerhouse. With a partner like Signature Graphics, you don’t have to sweat the small stuff to reap big rewards. We’ll work with you from the very first phone call to the final installation. Contact us today to talk about fleet branding options for your last mile fleet.
We proudly use 3MTM graphic films and overlaminates.