Posted in NewsLeave a Comment on Maximize Efficiency with 24/7 Fleet Graphics Management

Maximize Efficiency with 24/7 Fleet Graphics Management

Whether you’re working with a fleet of tens or thousands, managing the branding of your vehicles can be complex and time consuming. But what if we told you there was a way to make the process so much easier?

At Signature Graphics, we offer access to a robust team of experts who help optimize your project from end to end. It’s all managed 24/7 in brandRESPONSE, our proprietary fleet graphics management platform that allows you to manage your fleet branding initiatives anytime, anywhere. Keep reading to learn more about how 24/7 fleet graphics management can help you stay organized and maximize your efficiency.

Maximize Efficiency with 24/7 Fleet Graphics Management

Stop spending time creating elaborate systems to track your vehicles and progress. At Signature Graphics, we have a team of data analysts, customer service representatives, field service representatives and project managers to guide you every step of the way. And communication is easy with our exclusive tracking and reporting tool. Every detail of your fleet graphic project can be accessed 24/7 through brandRESPONSE. Here’s how it works:

  • Audit—Our data analysists will carefully review every element of your commercial fleet graphics program. Then, they’ll work with our field service reps to explore different facilities and partnerships can help you execute and install your graphics.
  • Import—Next, we’ll smoothly transfer all the reviewed data into brandRESPONSE.
  • Monitor—With brandRESPONSE, you can easily keep an eye on and report on all the details of your branding activities in real time. This includes adaptations, manufacturing, shipping, and installation. And you’ll always have the support of a production manager who makes sure things stay on track.
  • Communicate—Our production managers and customer service reps track tasks and connect with you and your team across all locations, review important files and documents, and stay connected with stakeholders throughout every project. You can see everything in brandRESPONSE at any time.
  • Manage—Don’t worry about adding new assets or keeping track of branding data. With our platform, it’s all conveniently managed in one place!

How 24/7 Fleet Graphics Management Increases Efficiency

Whether you have a fleet of 100 or 10,000 brandRESPONSE streamlines your processes, making it simple to stay on top of all the project variables. When you use our 24/7 fleet graphics management system, you’ll enjoy a host of benefits including:

  • Unified Control Hub: Stop wasting valuable time and energy looking for information, or worse—losing important metrics. Experience the simplicity of having all your fleet branding data in one place, making decision-making a breeze.
  • Forward-Thinking Management: Don’t let unexpected delays ruin your timelines, make you miss critical deadlines, and cost you money. Instead, stay ahead of the curve with predictive analysis, spotting potential delays early and adapting swiftly to stay on track.
  • Streamlined Team Collaboration: Managing a multi-site project without the right team and tools can easily devolve into a disorganized mess that’s rife with miscommunication. Coordinate seamlessly with your team from design to installation with brandRESPONSE and get 24/7 fleet graphics management. Working together has never been easier because everyone stays on the same page.
  • Stay Connected: Manual check-ins take time, planning and energy. It’s hard to get important updates in a timely manner which can put you behind. With Signature, you get automatic alerts as soon as a vehicle is branded and you have access all your essential branding documents instantly.
  • Visual Peace of Mind: Incorrect or subpar installation is a fleet manager’s worst nightmare. Without a way to track progress, your vehicle could be running the roads with improper branding before anyone catches the mistake. But not when you work with Signature. Rest assured knowing every vehicle meets Signature’s top-notch branding standards. And if adjustments are needed, communication is just a click away.

Let Signature Graphics Boost Your Efficiency in Fleet Graphic Management

Signature Graphics has been a market leader in fleet graphics since 1986. Our clients trust our solutions-based approach because we strive to simplify projects while offering the very best results. See what 24/7 fleet graphics management can do for you. Contact us today.

Posted in NewsLeave a Comment on 10 Reasons to Invest in Commercial Fleet Wraps

10 Reasons to Invest in Commercial Fleet Wraps

American drivers travel an average of 14,263 miles annually, or almost 1,200 miles a month, according to data collected by the Federal Highway Administration.

That’s a lot of time spent in vehicles, with drivers paying attention to their surroundings. And that’s a big reason why commercial fleet graphics are one of the most effective marketing strategies for businesses big and small with outstanding ROI.

Here are 10 reasons why fleet managers should invest in commercial fleet wraps.

  1. You will stand out. Creative fleet graphics combine words and images to tell the story of your business, complete with calls to action and your contact information. When you thoughtfully brand your fleet, you can make a lasting impression in seconds. From evergreen branding to promotional campaigns, fleet graphics are perfect for getting the word out about your incredible products or services.
  2. This is cost-effective marketing. The cost per thousand impressions (CPM) for fleet graphics is $0.48. Compare that to billboards ($3.56), magazine ads ($21.46), or radio ($7.75). What’s more, the costs of advertising for television, internet and print can add up quickly. There are no accumulating costs with fleet wraps — your “ad” appears every time your vehicle is on the road and generates up to 30,000 impressions daily!
  3. Add polish to your image. It takes about 90 seconds for a potential customer to form an opinion about your brand. First impressions matter! Our pros are ready to work with you to create a vinyl wrap design that will capture your business identity and turn heads. No matter the size of your business, fleet graphics add that extra layer of professionalism and consistency to your brand so you can make a great impression the first time and every time.
  4. Get noticed around the clock. Compare vehicle wraps to billboards: billboards are stationary and need to be changed frequently. In other words, billboards quickly become part of the landscape and are easy to ignore. By contrast, vehicle wraps stay fresh because you encounter them everywhere, both parked and on the road! Fleet graphics pack an advertising punch because they build brand awareness 24 hours a day, 7 days a week, whether stationary or in motion.
  5. Get noticed in your local community. If you’re a small local business, it may be easy to dismiss fleet graphics as something only bigger chains benefit from. Nothing could be further from the truth. Fleet graphics are a strong, tax-deductible investment in your business. High quality fleet graphics go a long way toward building trust and reaching new customers in your community most likely to use your products or services.
  6. Boost brand recognition. Don’t rely on an ad that viewers automatically tune out. Unlike commercials on TV or radio, it’s impossible to change the channel or fast forward on a vehicle wrap. Since your viewers are most likely to encounter you on the road, they’re a captive audience. Fleet wraps are a great way to organically build brand recognition as your vehicles crisscross your community and beyond.
  7. Fleet wraps are customizable. Signature Graphic’s experienced designers will partner with you to create custom wraps that highlight your brand’s personality and values. Whether you need a little support or start-to-finish service, we’re here to help you create a cohesive design across your entire fleet so your brand can shine.
  8. Fleet graphics are easy to change. Fleet graphics are a versatile advertising medium that can be customized, adapted, and changed to meet your goals. Sometimes you need a vehicle wrap to last for years. Other times, you need the flexibility of a quick change to advertise time-sensitive information. The good news is that fleet graphics can easily be swapped out for seasonal promotions to highlight goods and services your audience needs now or after a rebranding. Anything is possible.
  9. Fleet graphics are durable. Worried that fleet graphics will need to be replaced year after year and end up breaking the bank? Don’t be. Signature Graphics proudly offers high-quality 3M materials, ensuring that your wraps look incredible and have the durability to last an average 5 to 7 years. With proper care, vehicle wraps from Signature Graphics are truly an investment that will reap benefits for the long haul.
  10. Fleet graphics will protect your vehicles. Taking a vehicle on the road comes with risks. The more you drive, the more wear and tear accumulates. Enter vinyl wraps. In addition to being an effective advertising tool, high-quality vinyl wraps protect against damage by adding another layer between your car and the elements. Fleet wraps can act as a protective layer, shielding your vehicles from scratches, UV rays, and other environmental damage.

Contact the Experts in High Quality Vehicle Wraps

The only thing that could make fleet graphics better is working with a great fleet graphics partner. At Signature Graphics, our goal is to make the vehicle branding process as smooth and effortless as possible for our clients.

Think fleet graphics might be right or you? We’re your trusted partner for custom and high-impact vinyl wraps for every type of vehicle, no matter its size or shape. Contact us today for a quote.